By Hannah WiseResearch Assistant at Vogl & Blake Research Consultants The things we need in order for our daily lives to run smoothly is something that varies from person to person. Some of us share similar needs, whilst others will need different kinds of support to access and succeed in the same environment. Whether a… [Read More]
Bad Ideas as a Design Methodology
By Dylan HensbyUX Designer at Vogl and Blake Research Consultants Ideation can be a scary process. The unpredictable nature of creativity combined with different personality types in the room, and the pressure of coming up with a good idea, can be overwhelming. This is where incorporating bad ideas into your ideation process can help keep… [Read More]
Ideation Can Be Painful
By Dylan Hensby UX Designer at Vogl and Blake Research Consultants Ideation can be a painful process sometimes. Usually the problem being designed for is complex with multiple parts (also known as a wicked problem), and has no clear solution. So when it comes to creating ideas for these problems it’s normal to run into… [Read More]
3 Golden rules to creating fun, engaging and genuine user centered research
We have noticed when planning and executing social and market research with teams that frequently most of the emphasis is placed on: Helping clients to determine what their research question/objectives should be; Working out the best methodologies and ensuing activities to then answer these questions and; Finding engaging and novel ways to present findings back… [Read More]